EURECA-PRO I&E Course | Lecture 06 | 11.05.2022, 14:00 EEST | Entrepreneurial Opportunities

The Technical University of Crete, in the context of EURECA-PRO, the European University on Responsible Consumption and Production, organizes a free online course on "Innovation & Entrepreneurship", consisting of a series of 14 lectures presented by leading professors and researchers of seven European universities from six countries. The goal is to nurture students and scientific staff in creative and innovative thinking by providing practical knowledge, skills and competences in business and market basics, offering business plan orientation, and promoting problem-solution thinking and leadership skills.

The 6th lecture of the series is titled

Entrepreneurial Opportunities

and will be delivered by

Prof. Dr. Alexander Knauer
Mittweida University of Applied Sciences, Germany

on the following date/time

May 11, 2022 | 14:00 EEST (13:00 CET)

More information about this lecture is shown below. The full schedule of the series is attached at the end of this post. To register for the course, please visit this page.

Abstract

"You need big ideas to create big companies!“, "All important ideas have been thought. Markets are divided!“, "Entrepreneurs are born – not made!“ These are some of the major misunderstandings regarding idea generation and entrepreneurial opportunity recognition. In fact, there are so many different starting points to identify valid entrepreneurial opportunities and we will shed light on some of them.

Short Bio

Alexander Knauer holds the Volksbank Mittweida Endowed Professorship for Digital Business & E-Entrepreneurship at the Applied Computer and Biosciences Faculty of the Hochschule Mittweida, University of Applied Sciences. He is also a member of the Blockchain Competence Center Mittweida and a member of the management board of the “Blockchain Showcase Region Mittweida”. The professorship is a partner of SMEs, banks and municipal institutions with regard to the evaluation and development of digital business models, especially with regard to technology and user acceptance. Alexander Knauer studied at the HHL Leipzig Graduate School of Management and did his doctorate at the Chair of Financial Management and Banking on the performance effects of private equity buyouts. Professionally, he held various management positions at Invia Group / Unister Holding. As part of his management activities for Teleskopeffekt GmbH, he is particularly responsible for the activities of the startup hub and intensively accompanies the go-to-market activities of the current startups and investments. With his background as a banker and e-commerce expert, the focus is particularly on digital business models, which suggest significant and sustainable added value in the relevant industries. Alexander Knauer is also an e-resident of Estonia and deals intensively with the digitization trends and best practice examples in and from "E-Estonia".